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Bare.

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Extreme outsourcing.

Let's consider how this business can be built with far fewer resources than might be considered necessary.

I'll add a couple of notes considering this in more detail…

  • 'Zero.'… in which I suggest that all tasks can be covered by external service providers, and hence we'll have no employed staff.
  • 'No particular place to go.'… which'll outline that with no people we also don't need conventional premises.
  • And, with no people and no building we'll also not need a lot of other stuff… like desks, chairs, telecoms, cars, expense accounts, etcetera.

Although the idea of using external service providers for 'almost everything' sounds attractive (shifting the fixed-resource requirement away from the business itself, and onto the service providers), surely it's a ridiculous notion?

No. It's not.

Having studied and considered the issue, I'm firmly convinced that 'yes, we can build and run a sizable business with almost nothing in terms of fixed resources and costs, and that it can be managed by a few key people in a co-ordinating role (and even they can be contracted-in)'.

This is yet another example of what the web's made possible amid increasing realization of 'that stuff just isn't necessary anymore'.

An increasing number of start-ups are beginning life this way.

And many established businesses are switching to 'a distributed workforce'… from 2005 to 2010 the number of remote workers grew 66%. I've read that at one time IBM had 175,000 working this way (although they've recently begun to reverse this policy).

But of course 'a distributed workforce' is still staff and payroll. So we're taking it a stage further by aiming to use external service providers for 'almost everything'.

Digressing slightly… what a hell of a contrast this 'extreme outsourcing' is with Hank Ford growing trees for the rubber in his autos.

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